{"id":1670,"date":"2019-10-09T09:05:29","date_gmt":"2019-10-09T09:05:29","guid":{"rendered":"https:\/\/mirasikorska.pl\/?p=1670"},"modified":"2019-10-09T09:05:29","modified_gmt":"2019-10-09T09:05:29","slug":"creating-a-cohesive-promotional-campaign","status":"publish","type":"post","link":"https:\/\/mirasikorska.pl\/?p=1670","title":{"rendered":"Creating a Cohesive Promotional Campaign"},"content":{"rendered":"\n<p>If you\u2019ve been following the Braid blog for awhile, you probably understand the reasons why it\u2019s important to have a cohesive brand presence \u2013 it makes your business look polished and professional, it attracts your dream customers, and brand consistency builds trust with your audience \u2013 just to name a few.<\/p>\n\n\n\n<p>Yet, from experience we know that our own branding clients like to change things up. A major pitfall we see our own clients fall into is wanting to change up their brand platform too soon and too often. And we get it! You want to liven things up \u2013 but if you keep rebranding yourself every time you get bored you will, at the very least, diffuse your marketing presence and at worst, confuse your customers.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p> A promotional campaign is a marketing drive that highlights a specific offering or product for a limited amount of time. For example, let\u2019s say you\u2019re a rockstar \u2013 your promotional campaign is your newest album release.  <\/p><\/blockquote>\n\n\n\n<p>  Each album you release has cover art that looks and feels like you, but at the same time is an opportunity to try something a little new. Now, I know you\u2019re not Beyonc\u00e9 (unless you are! Holla!), but your brand is the rockstar of your business so let\u2019s dig in to a few questions you might have. <\/p>\n\n\n\n<p>\n\n Source:  https:\/\/braidcreative.com\/blog \n\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yet, from experience we know that our own branding clients like to change things up. A major pitfall we see our own clients fall into is wanting to change up their brand platform too soon and too often.<\/p>\n","protected":false},"author":1,"featured_media":1671,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bos_mb_destination":[],"footnotes":""},"categories":[1],"tags":[27,29],"_links":{"self":[{"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=\/wp\/v2\/posts\/1670"}],"collection":[{"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1670"}],"version-history":[{"count":0,"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=\/wp\/v2\/posts\/1670\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=\/wp\/v2\/media\/1671"}],"wp:attachment":[{"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mirasikorska.pl\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}